TOGETHER, WE CAN FACE THE FIGHT AGAINST VETERAN SUICIDE
More veterans die by suicide than in combat. Face the Fight is a coalition to cut the number of veterans dying by suicide in half by 2030. Founded by USAA, the coalition has grown to include Humana, CVS, Walmart, the NFL and over 100 corporate partners, raising over $85 million dollars to protect our veterans. Our team created the name, branding and all the assets in support of the program. Learn more at wefacethefight.org
REAL VETERANS. REAL HOPE.
CAMPAIGN OVERVIEW
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THE LOGO & Style Guide
WEBSITE & RESOURCE CENTER
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SOCIAL
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KEY IMAGERY
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PROGRESS REPORT
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MERCHANDISE
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